MI14 Marketing in Israel Conference 2014

30 דצמ'

- 31 דצמ'

יום ג' 30/12:
אולם הסנאט ע"ש ו‘ א‘ מינקוף
המרכז האוניברסיטאי ע"ש סמואל ומילדה איירטון 71
הקמפוס ע"ש משפחת מרקוס
אוניברסיטתבן-גוריון בנגב
באר-שבע

יום ד' 31/12:
הפקולטה לחקלאות
האוניברסיטה העברית
קמפוס רחובות
רחובות

Marketing in Israel Conference 2014

מתכבדות להזמינכם לכנס שיווק בישראל 14 (MI14)

תוכניה עם תקצירים

השתתפות בכנס לא כרוכה בתשלום אך נדרשת הרשמה לכנס

עד 14/12/14

Agenda Tuesday, Dec. 30.2014

Ben-Gurion University of the Negev

9:00	Registration & Morning Coffee
9:30	Oded Lowengart, Dean, Guilford Glazer Faculty of Business and Management, Ben-Gurion University of the Negev Greetings
9:45	Eitan Muller, Stern School of Business, New York University and Arison School of Business, Interdisciplinary Center Herzliya Piracy, Outsourcing and Knockoffs
10:30	Break
10:45	Hila Riemer, Guilford Glazer Faculty of Business and Management, Ben-Gurion University of the Negev Preferences Don’t Have to Be Personal: Expanding Attitude Theorizing with a Cross-Cultural Perspective
11:30	Break
11:45	Ernan Haruvy, Naveen Jindal School of Management, University of Texas at Dallas A Study of Bidding Behavior in All-payAuctions
12:30	Research Students’ Poster Session and Lunch Break
14:00	Ayelet Gneezy, University of California San Diego Avoiding Overhead Aversion in Charity
14:45	Break
15:00	Michal Herzenstein, Alfred Lerner College of Business and Economics, University of Delaware When Words Sweat: Written Words Can Predict Loan Default
15:45	Break
16:00	Aner Sela, Warrington College of Business and Administration, University of Florida How Experience Similarity Shapes Product Evaluation
17:30	Get together – INCA details & map here

MI14 2nd day, Wednesday Program

December 31, 2014

Location: Faculty of Agriculture, Food & Environment of the Hebrew University in Rehovot

אנו מודים למרכז למחקר בכלכלה חקלאית על התמיכה הכספית

9:00

Morning Coffee

9:30

Shmuel Wolf, Dean of Robert H. Smith Faculty of Agriculture, Food, and Environment, The Hebrew University of Jerusalem

Greetings

9:45

Chezy Ofir, School of Business Administration, The Hebrew University of Jerusalem

TBA

10:45

Eitan Gerstner, Faculty of Industrial Engineering and Management, Technion

Oded Koenigsberg, London School of Business

Customer Protection Management: Problem Retention or Problem Prevention?

11:30

Coffee

12:00

Shai Danziger, Recanati Business School, Tel Aviv University

Retailer Pricing Strategy and Consumer Choice under Price Uncertainty

13:00

Ido Erev, Faculty of Industrial Engineering and Management, Technion

The Description-Experience Gap and Consumer Behavior

14:00

Lunch

15:00

Vardit Landsman, Recanati Business School, Tel Aviv University

The International Penetration of Generic Pharmaceuticals

16:00

Edith Shalev, Faculty of Industrial Engineering & Management Technion

Inciting Central Consumers to Become Susceptible to Social Influence: The Relational Group Setting

לכל האירועים »

MI14 Marketing in Israel Conference 2014

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