Prof. Oded Lowengart of the Department of Business Administration has been elected as Dean of the Guilford Glazer Faculty of Business and Management, following the untimely death of the previous Dean, Prof. Ayala Malach – Pines.
Prof. Lowengart holds a Ph.D. in Management Science with a major in Marketing from the University of Wisconsin – Milwaukee, USA and teaches in the Department. His research interests include modeling consumer perceptions and consumer choice, market share forecasting and diagnostics. His current research focuses on modeling issues in areas such as consumers’ food and fast food product choice, the effect of information and its intensity on choice processes, consumer heterogeneity, reference price, and international branding, while other research interests include the marketing-finance interface, internet web-store choice, and international marketing.He is the recipient of an Israel Science Foundation grant for 2011-2013 on "The Effect of Calorie Information on Consumers’ Choice Processes of (Fast) Food Products" (with A. Heiman).
"Firstly I would like to thank all of you for your show of confidence, and to thank my four predecessors who founded a small business school which has grown into the youngest, most dynamic management faculty in Israel. I am proud to be the first Dean to have actually "grown up" within the GGFBM,” he said at the ceremony last week.
“This moment is bittersweet, jolted by the untimely passing of our Dean Prof. Ayala Malach-Pines who left a void which never can be filled. Her legacy is not only her special academic approach, but especially her mensch-like approach (derekh eretz). I want to thank my friend Arie [Prof. Arie Reichel], for agreeing to once again take the reins as interim Dean after losing his friend, our Dean Ayala,” he said during his remarks.
“I have very large shoes to fill as dean of a very young and energetic team of faculty and staff who work with true grit, mutual respect and tireless striving for excellence," he concluded.
